Repositioning the brand into a new generation of clients, branding and website redesign with a sleek design.

Challenge

With more than 45 years positioned in the market as one of the first real estate companies in Colombia. They were looking to adapt to the digital age and remain valid in the new generations with their digital solutions and their brand identity.

Solution

Reposition the Real Estate long lasting brand into next generation of clients. Logo, identification system and website redesign. We fulfill the challenge of integrating the CRM in where the listings were managed, so if any modification occur in it, automatically makes the change in their website. Commercial presentations and sale signs were also designed.

Result

The signs had great impact in the market because of the way of showing the property spects with a graphic and relevant information. The website was a solution that took several months of development, but allowed the integration of the operation in an unparalleled manner.The web experience was applauded by the real estate sector.

Outcome

No items found.

María José Gutiérrez

General Manager

Year of development

13
2019

Industry

Real Estate

Type of project

Enterprise redesign “Repositioning”

Related Services

Neuro Strategy
Neuro Identity
Neuro Web

Scope of project

Brand Strategy
Identity System
Messaging
Merchandising
Attire
Interior / Stands
Print
UX / UI
Web Development
Copywriting

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